Alex Dey, also known as the “Sales Guru” is one of the pioneers of motivation and personal development in Mexico. He is considered the number one coach in the art of selling and negotiating throughout Latin America and today has more than 25 years of experience in these areas.

Alex Dey is the author of audio and video programs and a dozen books, including several bestsellers such as “The Salesman’s Bible: Effective Techniques for the Ambitious Salesman”. He was awarded the title of “Doctor Honoris Causa” by the American Institute of Mexican Culture in 2012.

Alex Dey has been a consultant to several large corporations, governments and politicians with his company “Dey Research Institute” in the United States and his corporation “Alex Dey” in Mexico.

Today he dedicates himself to the study and research of human behavior. His mission is to help thousands of people to distinguish themselves and to develop the skills necessary to create a better lifestyle.